Vintage newborn clothes on a Child holding a basketball in a room with a white wall and wooden floor.

Bright Retro Baby Clothes & Colourful Kidswear - Because They’re Only Little Once

Discover vintage-style newborn clothes, colourful baby outfits, and playful Scandi kidswear, with a strong focus on high-quality organic cotton

✅ ⭐️⭐️⭐️⭐️⭐️ 5 out of 5 stars from 44 reviews

Unique & Inspiring

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Our playful Scandinavian and UK designed kidswear pairs high quality with retro charm, celebrating individuality and creativity

Organic & Sustainable

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Our brands prioritise soft, organic materials, safe for sensitive skin, gentle on the planet, and perfect for everyday magic

Ethically Made

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We partner only with brands that uphold the highest ethical standards for fair pay and safe conditions

Family owned

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We’re a small Aussie family business, who love great kidswear and is here to help every step of the way

Shop Bright Vintage-Style Baby & Kids Clothes

Shop by Category – Retro Baby Dungerees, Colourful Kids Joggers & More

Why Families Choose Us

It is our mission to offer Australian parents high quality, unique baby and kidswear that's give your kid a presence on the playground. We handpick vintage and retro-inspired pieces from trusted Scandinavian and UK kidswear brands you won’t find on the shelves in stores. Every style is designed to stand out with playful prints, lasting quality and a fit they’ll love. Made from certified organic or OEKO-TEK fabrics and crafted ethically, our baby and kids clothes look amazing and are built to last. No fast fashion, just unique pieces that let their personality shine.

Organic is a Safer, Healthier, and More Sustainable Choice

Fewer Chemicals, Kinder to the Planet, and Healthier for Growing Bodies

Our Amazing Scandi and UK Brands

What parents love about our clothes!

The family behind Baby goes Retro

Our family runs Baby Goes Retro to offer kids’ clothing that reflects what matters most to us — joy, quality, and care. Inspired by vintage style and a love for playful, personality-filled design, our pieces are made to last and be loved again and again.
We have a strong focus on safe, organic fabrics, produced in ethical factories, to support a slower, more sustainable fashion future — because little wardrobes can have a big impact.

Read our story
Founder family with two girls