Bright Friday Sale - Up to 40% Off
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Blade & Rose Bonnie Highland Cow Outfit Set -
Blade & Rose Lola the Jaguar Outfit Set -
Blade & Rose Lenny the Hedgehog Outfit Set -
Blade & Rose Millie the Strawberry Outfit Set -
Blade & Rose Hamish Highland Cow Outfit Set -
Frugi Rainbow Space Knitted Leggings -
Frugi Sunshine Rainbow Stripe Skater Dress -
Blade & Rose: Millie The Strawberry Socks -
Blade & Rose Millie The Strawberry Leggings -
Blade & Rose Millie The Strawberry Top -
Blade & Rose Lenny The Hedgehog Socks -
Blade & Rose Lenny The Hedgehog Leggings -
Blade & Rose Lenny The Hedgehog Top -
Bling2o Xoxo Candy Heart Swim Goggles -
Bling2o Sprinkle Heart Donut Swim Goggles -
Bling2o Shore Turquoise Tides Swim Goggles -
Bling2o Pool Jewels Candy Bracelet Swim Goggles -
Bling2o Pixie Sticks Candy Swim Goggles -
Bling2o Megamouth Shark Swim Goggles - Rip Tide Blue -
Bling2o Jawsome Jr Shark Swim Goggles -
Bling2o Gamer Jet Black Swim Goggles -
Bling2o Fish N Chips Tiger Shark Swim Goggles -
Bling2o Eye of the Tiger Swim Goggles -
Bling2o Eunice the Unicorn Rainbow Swim Goggles
Family-run since 2007
Bright organic and OEKO-TEX kidswear from Europe's best brands
- Free Australian shipping over $97, or $7.95 flat rate
- 30 day easy returns
- Afterpay at checkout
Wrong size?
Swap it. We pay to post the new one.
Exchange within 30 days for another size, colour or item. No restocking fee, and the replacement ships at our cost.
How exchanges workNot on chain store shelves
European labels the big stores don't carry
Eight brands from Sweden, Denmark, Ireland and the UK, picked for bold prints and fabric built to survive a hand-me-down.
Meet the brandsAustralian, family-run
Dressing Australian kids since 2007
Today our family runs Baby Goes Retro. We pack every order ourselves and ship within one business day.
Meet the family
4.95 from 112 reviews
"I absolutely cannot deal with how cute these look on my little boy."
"Soft, durable, and feels so well made."
"Quick delivery and wrapped beautifully."
Sizing help
Between sizes?
European brands size differently. Every product page has its own size guide and fit assistant to find the right fit for your child.
- Size guide on every product
- Fit assistant for a size match
Frugi · Cornwall, UK
Organic cotton made for messy play
- GOTS certified organic cotton
- Certified B Corp
- Started in 2004 to fit over cloth nappies
DUNS Sweden · Gothenburg
Unisex Scandi prints since 2007
- 100% GOTS certified organic cotton
- Every print designed for boys and girls
- Only four collections a year
Toby Tiger · Brighton, UK
Bright appliqués, made to hand down
- GOTS and Soil Association organic cotton
- Family-run since 1998
- Designed by founder Zoe Mellor
Danefæ · Denmark
It started with a raincoat
- Four friends set out to make practical things beautiful
- Erik and Freja, the friendly Vikings
- OEKO-TEX certified fabrics
Slugs & Snails · West of Ireland
The original unisex kids' tights
- GOTS organic cotton, extra thick and soft
- Anti-slip soles, PVC free
- Room for a nappy. Wears as leggings too.
Småfolk · Denmark
Prints drawn in-house, inspired by kids
- Småfolk means "little people" in Danish
- Organic cotton, OEKO-TEX certified
- One of Denmark's first organic kidswear labels
Kite · Dorset, UK
Organic kidswear from the English coast
- GOTS certified for 15 years
- Designed by the sea in Poole
- Nature prints with thoughtful details
Blade & Rose · UK
Leggings with a surprise on the bum
- Designed on maternity leave in 2010
- OEKO-TEX 100 certified cotton
- Prints match across tops and leggings