Bright Friday 25% Off
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Danefae Arcenciel Print Tee -
Danefae Viking Long Sleeve Tee: Savlamar -
Danefae Open Ocean Print Tee -
Danefae Dordogne Long Sleeve Tee -
Danefae Farwest Print Tee -
Frugi Tractor Print Joggers: Bumblebee -
Frugi Happy Farm Grippy Socks (2-Pack) -
Frugi Happy Applique Joggers: Rhubarb -
Frugi Farm Print Pants -
DUNS Sweden Radish Tee: Patina Green -
DUNS Sweden Radish Playsuit: Marina Blue -
DUNS Sweden Radish Dungarees: Marina Blue -
DUNS Sweden Radish Playsuit: Lilac -
DUNS Sweden Radish Long Sleeve Top: Lilac -
DUNS Sweden Radish Dungarees: Lilac -
DUNS Sweden Radish Pants: Lilac Chiffon -
DUNS Sweden Radish Tee: Pink -
DUNS Sweden Radish Bodysuit: Pink -
DUNS Sweden Radish Dungarees: Pink -
DUNS Sweden Radish Shorts: Pink -
DUNS Sweden Radish Long Sleeve Top: Blue -
DUNS Sweden Radish Dungarees: Blue -
DUNS Sweden Radish Playsuit: Blue -
DUNS Sweden Radish Bodysuit: Blue
Bright organic and OEKO-TEX kidswear from Europe's best brands
- Free Australian shipping over $97, or $7.95 flat rate
- 30 day easy returns
- Afterpay at checkout
Swap it. We pay to post the new one.
Exchange within 30 days for another size, colour or item. No restocking fee, and the replacement ships at our cost.
How exchanges workEuropean labels the big stores don't carry
Eight brands from Sweden, Denmark, Ireland and the UK, picked for bold prints and fabric built to survive a hand-me-down.
Meet the brandsDressing Australian kids since 2007
Today our family runs Baby Goes Retro. We pack every order ourselves and ship within one business day.
Meet the family"I absolutely cannot deal with how cute these look on my little boy."
"Soft, durable, and feels so well made."
"Quick delivery and wrapped beautifully."
Between sizes?
European brands size differently. Every product page has its own size guide and fit assistant to find the right fit for your child.
- Size guide on every product
- Fit assistant for a size match
Organic cotton made for messy play
- GOTS certified organic cotton
- Certified B Corp
- Started in 2004 to fit over cloth nappies
Unisex Scandi prints since 2007
- 100% GOTS certified organic cotton
- Every print designed for boys and girls
- Only four collections a year
Bright appliqués, made to hand down
- GOTS and Soil Association organic cotton
- Family-run since 1998
- Designed by founder Zoe Mellor
It started with a raincoat
- Four friends set out to make practical things beautiful
- Erik and Freja, the friendly Vikings
- OEKO-TEX certified fabrics
Organic kidswear from the English coast
- GOTS certified for 15 years
- Designed by the sea in Poole
- Nature prints with thoughtful details
Leggings with a surprise on the bum
- Designed on maternity leave in 2010
- OEKO-TEX 100 certified cotton
- Prints match across tops and leggings